3 Ways Pharma Manufacturers Can Foster Patient Trust

Marc Helberg Headshot
Office Managing Vice President, Philadelphia Office

At best, the current relationship between patients and pharmaceutical manufacturers is nearly nonexistent. At worst, it’s skeptical. Per a Harris Poll study, only 9% of consumers believe pharmaceutical companies prioritize people over profits — a troubling number for industry players trying to reach out to their audience.1

Most of that skepticism is due to a communication gap. Until recently, pharmaceutical manufacturers marketed products under brand names instead of company names, and Accenture found that 81% of them still rely on healthcare providers to educate patients on their services. Unfortunately, the same Accenture study found the overwhelming majority of providers — 85%, in fact — “sometimes, rarely, or never” share that information.2

Patients are used to forming relationships with their doctors, but what if they had a similar trusting relationship with the companies manufacturing their medicine or medical devices? Read the full article here.

Marc Helberg Headshot

About the Author

Marc Helberg Office Managing Vice President, Philadelphia Office

Marc is an energetic people developer and problem solver, focused on ensuring that the right size solution is brought to enable overall strategic progress.  He has expertise in large program and project management across complex and large organizations.  Marc is the Office Managing Vice President for our Philadelphia office. 

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